Brands to join GamesRadar to create one entertainment site
30/09/14 Future plc, the international media group and leading digital business, today announces its plans to combine TotalFilm.com, SFX.co.uk and GamesRadar.com into one market-leading entertainment site.
TotalFilm.com, the website of Total Film; SFX.co.uk, the website of market leading sci-fi magazine SFX, and leading videogames portal GamesRadar.com, are teaming up to create a new destination for film, TV, games, comics and books content.
Launching in November, the new-look website will deliver up-to-date film, TV and game exclusives, reviews and offers in one place. A channel on GamesRadar.com will host all of Future’s film and sci-fi content, allowing readers to view, share and comment on stories more easily and on a more mobile-friendly website. Film fans who love videogames will also now get a wealth of gaming and entertainment news and exclusive offers when visiting the site.
David Bradley, Group Editor-in-Chief for Film, adds: “This move brings our outstanding film, TV and book content to a whole new audience. It’s a great example of all our magazines and online brands working together to create one super entertainment site, reaching more people than ever. I’m excited about how this great new platform will deliver a better online experience for our readers. And the sci-fi, film and gaming crowds will soon benefit from a fantastic range of stories, news, reviews and features in one handy place.”
Declan Gough, Head of Content and Marketing for Film, Games and Music, says: “This move demonstrates Future’s online strategy at its most joined-up. We have the finest film, TV and sci-fi content in the world thanks to Total Film and SFX, and this year we’ll be combining that with the games know-how of our leading games website. All of our film content will be moving to the new channel where the teams’ great work will continue seamlessly. GamesRadar.com’s advanced platform is a fantastic experience on mobile devices and is great for sharing content, making it the perfect place to unify all our audiences. And our readers and advertisers will soon see the benefits of being part of a huge combined audience.”
There will be no changes to the print or digital editions of Total Film or SFX.
For further information please contact Gemma Combellack, Communications Executive, on firstname.lastname@example.org or 020 7042 4036/07788 576505.